9 [English] How to build employer branding with no budget ? with James Ellis

00:00 / 41:43

Published on August 6, 2023

Bestselling author James Ellis is sharing his secrets to develop employer branding with no budget.

WHAT ARE WE TALKING ABOUT?

What is really employeur branding ?
Who is it for ?
How can we stand out ?
What is the cost and is the return on invesment ?
What are the ingredients for employer branding ? does it have an impact on retention ?
What are the metrics we need to follow ?
Who is responsible for employer branding ? Marketing or HR ?
How do we convinced the C-Suite to invest in employer branding ?

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