A $48 Million Mission to Make the Garage Door Industry Sexy
Carrie Kelsch, Founder and CEO of A-Plus Garage Doors in Utah, joins the show to discuss her journey from clandestine business owner to the leader of a $48 million enterprise. Carrie shares the specific tactics her team used to jump from $36 million to $48 million in a single year, including a unique “revenue bell” system that gamifies success for the entire office. She opens up about battling negative belief systems and imposter syndrome, explaining how she finally leaned into her identity as a woman leader in a male-dominated field. From professionalizing the garage door industry to successfully partnering with private equity through Guild Garage Group, Carrie provides a masterclass on balancing high-growth profitability with a thriving company culture.
Join us as we discuss:
[4:36] How A-Plus accelerated their growth through business-wide revenue goals
[12:41] Imposter syndrome and embracing the uncomfortable
[16:24] Carrie’s personal mission to give the garage door business a glow up
[22:36] The family business dynamic and making tough decisions
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