Underrepresented founders, fundraising and flourishing in the startup ecosystem with Hotbed

Struggling to raise funds for your startup? Wondering why underrepresented founders face unique challenges in the investment world? In this episode, we sit down with the creators of Hotbed, Perdie Alder and M Coyle, a virtual accelerator tackling the funding gap for early-stage founders. We dive into their unique approach to selecting and supporting startups, the biases female founders encounter in fundraising, and how soft skills can make or break an investment deal. Plus, we explore success stories, key partnerships, and what’s next for Hotbed as they continue to shake up the startup ecosystem. Don’t miss this insightful conversation!

About our guests in this episode:

Perdie: Perdie is a two-time entrepreneur who has 8+ years of experience in the startup ecosystem, supporting thousands of founders and investors. Before co-founding Hotbed, Perdie designed programmes for entrepreneurs in London, Greece, and Ghana. Prior to working directly with startups, she worked for one, at Reward Gateway, which went through an exit when she was there. Perdie has a Bachelors in Business and Management with Psychology and a Masters in Entrepreneurship.

M Coyle: M has 6+ years supporting thousands of founders with Hotbed, Spice Startups, and as a Programme Lead for a tech community. M is also building Hotbed's product, and has a Bachelor's in Entrepreneurship from University of Westminster.

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