81) #ExponentialInsights: Social Media Secrets: Relationship-Building in a Digital World ft. Eric Cook

The pandemic has put a strain on all our relationships.

But in an industry building on forming them…

How can financial brands create equally meaningful relationships digitally?

In this episode, Eric Cook, Founder at The LinkedBanker, shares the secrets to relationship-building on social media.

We discuss:

- Why engagement is more important than views on social media

- The importance of remaining human in the digital world

- Why financial brands need to be equipped for social media

You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here.

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