123) #ClarityCalls: How to Build a Customer-Driven Community

How do you build a community of your customers from whom you can gain key insights about your financial brand? 

What obstacles stand in the way?

In today’s Clarity Calls episode, Erin Caldwell , Director of Client Voice at MX , and I dive into these questions to find out how to make Erin’s customer-driven community the best it can be.

In this episode, we discuss:

Erin’s customer-driven community

Ensuring the sturdiness of a community built of competitors

The four C’s of community

You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts , on Spotify , or here .

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