17) #ExponentialInsights: Why You Need to Double Down on Content Now w/ Michael Bertini

There’s a lot of unease about marketing in the COVID-19 world.

But there really shouldn’t be. 

Content is king. It always has been. 

And your financial brand should be doubling down on it right now. 

To find out how, I invitedMichael Bertini, Online Marketing Consultant & Search Strategies atiQuanti, onto this episode to share his insights into the content strategies that really work. 

We discuss:

-Why content is still king

-How to implement an agile content strategy (hint: freelancers)

-Why there are no tricks, secret sauces or golden eggs

You can find this interview, and many more, by subscribing to Banking on Digital Growth onApple Podcasts, on Spotify, orhere.

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