The Business Case for Empathy: Leadership That Drives Ownership

In this episode, we talk with Kevin McKee, President and CEO ofRoss Pest & Lawn in Aledo, Texas, about how empathy, transparency, and strong communication have fueled both employee satisfaction and impressive business growth. Kevin shares how simple habits like answering the phone and showing up on time drive customer trust, but more importantly, how investing in employees as people builds long-term loyalty. From open-book financials and profit-sharing to teaching strategic thinking and soft skills, Kevin explains how he’s intentionally built a culture where employees feel true ownership in the business.

Join us as we discuss: 

• [5:16] The simple habits behind Ross Pest & Lawn’s 30+% growth

• [14:44] Why sharing P&L with the entire team builds trust

• [20:51] How to talk to your team about soft skills without micromanaging
  

You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here. 

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