Episode 94 | David Edelman: Experience Imperative For Healthcare Brands
#MillenniumLive Keynote Series wraps up our last episode of 2020. David Edelman, Executive Advisor, who until recently was the Chief Marketing Officer at Aetna, provided the opening address for the Digital Healthcare Transformation Assembly. David breaks down new ways to connect to the patient, to improve health outcomes and ultimately lower cost. As digital technologies accelerate, and the challenges from Covid-19 pandemic gradually fade, the overall patient experience will ultimately determine healthcare success.
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