How a Multi-Platform CRM can Drive Marketing Insights
On today’s episode, Bart Caylor, President & Founder at Caylor Solutions Inc, and Troy Singer, Senior Account Executive at Think Patented, have a conversation with Jeurell Smith, Institutional Data Analyst at Otterbein University about:
- How to lead multi-platform CRM integration at your university
- Benefits of syncing your data and marketing team communication
- Length of time it takes to implement a multi-platform CRM
- Navigating the Request for Proposal (RFP) process for projects
Know of a higher education marketing change agent you’d like to hear on the show? Does your university have an interesting story to be featured?
To hear more interviews like this one, subscribe to The Higher Ed Marketer on Apple Podcasts, Spotify, or your preferred podcast platform.
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