Nail It Before You Scale It: Building a Legacy Brand in the Trades
When it comes to building a legacy brand in the trades, Tucker Yarbrough truly believes that success comes through steady and consistent growth. This growth is achieved through the trust and collaboration between team members and the community built around the business.
In his role, he endeavors to take the family business to new levels of growth, to experiment with new ways of building awareness in the market, and to get the team involved in scaling the business.
The CFO at Yarbrough & Sons stops by to talk about how they kickstarted their marketing through social media, how they share success with the team, and how they implement what they learn to ensure consistent growth.
Join us as we discuss:
[11:06] How Yarbrough & Sons kickstarted their marketing on social media
[21:14] How success is shared with the rest of the team
[28:21] How Tucker and family implement what they learned to ensure consistent growth
Check out these resources we mentioned during the podcast:
You can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here.Â
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