105) #ExponentialInsights: Content Creation: The Skill of the Decade
Content creation will be the number one most in-demand skill over the next decade.
If you want to maximize your digital growth potential, you need to master creating killer content.
But where do you start?
To answer that, I turn to someone who has built an incredible brand YouTube with phenomenal content: Jennifer Beeston, SVP of Mortgage Lending at Guaranteed Rate.
She joins the show to share the insights she picked up along the road to 4.5 million views on YouTube.
- Why YouTube can help you maximize your digital growth potential
- Why you need to work with compliance when launching your content
- Why it’s not about the views, it’s about the conversion
Check out these resources we mentioned during the podcast:
You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here.
Listening on a desktop & can’t see the links? Just search for Banking on Digital Growth in your favorite podcast player.
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