Leading with Heart: How Caring for Customers Creates a More Successful Business
Katie Biddle believes that when an organization’s leadership shows that they care about their employees, they will be better motivated to provide excellent service to their customers.Â
She proactively encourages her team to put themselves in their customer's shoes to anticipate their questions and understand their challenges or pain points.
As the Head of Customer Experience at Call Dad AC & Heating, Katie leverages her experience and expertise in the trades to provide professional customer service and support to homeowners across North Carolina. During our discussion, Katie talked about how she got into the trades, managed a brand rollout, and what makes her so passionate about her work.
Join us as we discuss:
[04:37] What makes Katie so passionate Â
[16:28] What virtual assistants are and how to integrate them into your workflow
[27:03] What differentiates a successful company from a stagnant one
[29:02] An overview of D.A.D. University
Check out these resources we mentioned during the podcast:
You can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here.Â
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